“$249 a year” is too damn cheap.

in a businessperson’s mind they are used to paying >$1000 A MONTH for a 1/4 page in a yellow book.

this also give ammo to the yellow book’s sales force when they say “well, you get what you pay for”.

“local” and others would be smart to hire someone who worked for tiffany’s. their pricing policy was: if it didn’t sell well at $249 then RAISE the price.

i think they paid dearly for it too.

i believe they started as interchange.com

the thing i don’t get is how they expect to get ahead when they are dumping a load to advertise themselves on google. most times that i search my own FREE listings there they are in the paid column.

go figure.

nice name though.