Terry Heaton’s PoMo Blog

"Postmodernism is a change-or-be-changed world. The word is out: Reinvent yourself for the 21st century or die! Some would rather die than change." Leonard Sweet, cultural historian.

Arbitron: On-demand explodes

Arbitron has released their latest Edison Media Research internet study, and as usual it’s filled with great stuff. I’ve been following this tracking study since 1999, and it continues to give some of the best data about the rise of new media. This report focuses on the on-demand world.

What I like most about this report is that Arbitron provides PowerPoint slides, and a picture is worth, well, a thousand words. Here are the highlights:

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This entry was posted on Thursday, May 18th, 2006 at 8:17 am and is filed under Uncategorized. You can follow any responses to this entry through the RSS 2.0 feed. You can skip to the end and leave a response. Pinging is currently not allowed.

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With the exception of the essays entitled "TV News in a Postmodern World," all material created by Terry L. Heaton and included in this Weblog is licensed under a Creative Commons License.

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