A lot of people ask me about how you do ads in feeds, and I think Facebook does it well. The bullhorn icon (nice metaphor) announces it’s an ad, and I’m free to skip it if I want. The creative challenge is to get my attention up front, which TBS does rather nicely here.
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This entry was posted
on Thursday, July 26th, 2007 at 6:55 pm and is filed under Advertising, Unbundled Media.
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