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"Postmodernism is a change-or-be-changed world. The word is out: Reinvent yourself for the 21st century or die! Some would rather die than change." Leonard Sweet, cultural historian.

Mobile video doesn’t mean quick bucks

Here’s a nice piece of wisdom from Ryan Block at Engadget about new stats that reveal only one in eight mobile phone users are interested in buying video for their devices. He warns that walled garden products like VCast will be marginalized by simple mobile broadband.

…what’s it going to take for them to realize that people don’t want to buy the same content over and over—they want to buy or obtain it once, and then disseminate it to all their devices by their own means?
Ryan’s right on the money with this. The stats are an important reminder of the dangers of bubble spin. Portable video is definitely a part of the future, but so are the business models. Be warned.

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This entry was posted on Tuesday, July 19th, 2005 at 12:44 pm and is filed under Uncategorized. You can follow any responses to this entry through the RSS 2.0 feed. You can skip to the end and leave a response. Pinging is currently not allowed.

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With the exception of the essays entitled "TV News in a Postmodern World," all material created by Terry L. Heaton and included in this Weblog is licensed under a Creative Commons License.