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"Postmodernism is a change-or-be-changed world. The word is out: Reinvent yourself for the 21st century or die! Some would rather die than change." Leonard Sweet, cultural historian.

NBC disappoints with HULU

So I got home last night and my cable wasn’t working. Not to worry; there’s always hulu.com.

I watched a couple of episodes of House and then searched for an episode of Law & Order, SVU that my daughter had recommended.

Imagine my surprise to discover that only “clips” are available from the Law & Order franchise — no full episodes.

So now I know that hulu isn’t what it could or perhaps “should” be, and I’m altering my view of its potential for success. If Fox can satisfy me with House, why can’t NBC do likewise with L&O? I’m sure they have their reasons — perhaps even legal — but it undermines the value proposition of the site and casts doubt on how serious NBCU is about it. You can’t pretend to provide a portal for professionally-produced information and entertainment programming and then withhold the best that you’ve got.

It would be like Disney deciding they wouldn’t provide any coverage of football on ESPN.

Sorry, folks, but in this case, it’s all or nothing.

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This entry was posted on Thursday, March 20th, 2008 at 1:38 pm and is filed under Broadcasting, Networks. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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With the exception of the essays entitled "TV News in a Postmodern World," all material created by Terry L. Heaton and included in this Weblog is licensed under a Creative Commons License.