Wake up, Les!
I can’t resist a comment on the remarkable statements by CBS boss Les Moonves in comparing CBS to Yahoo! John Higgins at BC Beat quotes Moonves:
There’s a perception, that we are old media……as soon as people buy that we’re as cool as Yahoo is, even though we’re called CBS, I think people will give us more credit on our stock.
Poor Les. The dear man doesn’t realize that this “perception” problem is, well, deserved, because, well, the network IS old media. Like so many other media companies competing with the likes of Google and Yahoo!, they refuse to understand that they’d be better off launching new businesses and letting them kill the mothership than trying to force new wine into the old wineskin of a brand that exists in the minds of everyone as old media.
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