You’ve gotta love the irony
As NBCU flops around like a gasping fish on a dock, Steve Jobs is in front of reporters showing the fancy new iPods that could’ve played all those programs the struggling network decided to pull in a spat over control of pricing.
And here’s a great quote from the conclusions of Accenture’s new Global Content Study 2007 (referenced below). Bear in mind that this is the number one recommendation under “Increase Reach:”
Proactively ensure content is available where users look for it, or to put it more bluntly — don’t be prissy about where people consume your content.
Yeah, NBCU. Stop being so prissy.
